We believe in great ideas.
And beautiful design.

We are passionate about working with our clients to ensure that
not only does your brand reflect what your business really is,
but that your customers connect with you in a more meaningful way.

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DESIGN

Logos, stationery, packaging, signage - these are just some of the clothing that your brand wears.

Create a beautiful and memorable expression that is consistent across every interaction you have with your clients.

Old School. Done beautifully.

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COMMS

How you communicate is as important as what you communicate. Making sure that you have the right tone of voice that fits with your brand personality.

Are you cheeky and irreverent?
Or serious and trustworthy?

Be it online, in print or in person, we help you find your voice.

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ONLINE

As more and more people seek their information online, it is vital that you ensure that your online presence truly represents your brand. 

Social media. Websites.
Online marketing. E-Commerce.
UX Design.

All things digital.

 

 
Scroll down to view examples of our work.

Lead Agency

It all started when...

A little over a year ago, we received a call from the Marketing Manager at Extended Families Australia to "help us update our website". What started as a simple phone call has developed into a wonderful relationship with this incredible organisation. We started working with them immediately - delving into their brand, what they stand for, who they want to be - and developing a bold new brand essence for the organisation. One that truly captures the heart of what they do and why they do it. 

From this new brand essence came a beautiful new brand identity along with marketing collateral and of course a new website.

In November 2016, we will launch a new fully integrated and fully responsive website that will allow Extended Families to communicate with their audience in a way that they have not been able to do before. Prospective volunteers will be able to undertake a short simple learning module to determine if Extended Families is the right fit for them. Families with a child or young adult with a disability will be able to learn about how to navigate the NDIS and what Extended Families can offer them that no other organisation can. And families already registered with Extended Families will be able to jump online to find the latest information about programs, as well as reserve spots in upcoming events and outings. Prospective donors and supporters will find an easy to navigate section where they can easily donate as a once-off or sign up to become a regular monthly donor.

The website fully integrates with in-house systems including SalesForce and is incredibly easy to operate, meaning that with very minor training and guidance, staff can update content easily and quickly.

 
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Yellow Brick Road Agency took on the challenge in 2015 to work with Extended Families to align the brand strategy and rollout a new website and brand identity. With each brief (big or small) they worked tirelessly to ensure the best outcomes for the organisation and the attention to detail has been very impressive.
Sarah’s compassion, empathy and desire to positively affect the lives associated with Extended Families has enabled her and the team to produce great work. All of the terrific work has built a solid foundation that will enable us to increase awareness, recruit more volunteers and expand our reach into the fundraising space.
Thank you so very much.
— Alison DeMaria, Marketing Manager

Lead Agency.

We were appointed to further develop the established identity of Manteau Noir, based on illustrations by Anita Mertzlin. A fully responsive e-commerce website was built along with a range of packaging and retail accessories. 

Working with Sarah has been an absolute delight. She understood the brief completely. She was quickly able to grasp how to take my existing artwork and illustrations and to develop a fully cohesive brand identity; from business cards and swing cards to an e-commerce website and digital offering. Her copywriting skills are amazing and I am so thrilled with the outcome on my website! I am excited to continue to work with Sarah on the expansion of my online business.
— Victoria Varrasso, Manteau Noir

Lead Agency.

 

Piksel people create and manage OTT video monetisation solutions for some of the world's leading media brands. Headquartered in New York City, Piksel offices can be found throughout Europe and the Americas, serving more than 1600 clients in over 50 countries.

We work closely with the Piksel team across all of their offices to develop powerful and compelling campaigns, exciting and informative collateral, and a full range of communication solutions - bringing beautiful brand work together with communications that frequently have to outline very complicated and technical solutions.

 

 
It’s not just beautiful design and fast turnaround we get from Yellow Brick Road (two things we value VERY highly, incidentally), but meticulous attention to detail. There’s never a pixel out of place. For a company called Piksel, this is critical to us.
— Natasha Roberton, Global Vice President of Brand and Communications

Design. Marketing. Social Media.

 

Daylesford Hotel is one of the Daylesford's oldest most established hotels. Rebuilt in 1913, the hotel recently underwent a complete restoration and refurbishment by publicans, Graham Bamford and Anne-Marie Banting. The hotel now offers a truly classic Aussie pub menu, many areas to relax, dine or simply enjoy a beer, elegant and traditional pub-style accommodation along with regular live music.

We have been working closely with Daylesford Hotel to establish their
presence and voice on social media and then slowly develop their
collateral and website so it all comes together cohesively and matches the
great feeling you get when you step through their doors. 

The building has always been an icon in Country Victoria's busiest tourist town. The business is now an icon as a great pub to stay, play and eat.

 

 
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Brand Development. Design. Packaging.

 

The Jonas Family are ethicurean farmers raising pastured rare-breed Large Black pigs, Lowline and Murray Grey cattle on the side of a volcano just outside of Daylesford, Victoria on a beautiful property known as Jonai Farms. Their happy pigs are fed on a diet of GMO-free grains from the region, including spent brewers’ grain from Holgate Brewery in Woodend plus any surplus local potatoes, fruits & nuts. Their cattle are 100% pasture raised but also enjoy brewers’ grain when the pigs don’t hog it all. They butcher and sell their ethical meat at the farmgate and will soon be producing their own range of salami and cured meats as a result of crowd-funding their new salami room. 

Jonais Farms was an established business and brand without having done any work on logo design. We helped take their existing brand equity, along with their dedication to an artisan approach to life and created a beautiful new look and feel. 

 
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Design. Identity. Website

 

Kerrie Stanley is one of Australia's leading milliners. She had an established brand however her visual identity no longer matched what this brand was. We worked closely with Kerrie to develop a new modern logo, stationery, advertising collateral and an e-commerce website.

We are excited to be working with Kerrie as she grows her business further in 2015 when she launches some new projects including the brand development of a new diffusion range an expansion of her existing Designer Hat Hire business.

 

 
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Yellow Brick Road Agency successfully captured my brand, which would not be an easy feat as there are many facets to it, with my new logo, website and business cards being absolute winners! They offer continuing support without hesitation and are very patient with my non-techy self! I’m looking forward to building my empire with their creative genius beside me.
— Kerrie Stanley - Milliner

Lead Agency

 

A business within Piksel, Piksel Faith works directly with the Faith industry in America and across the globe. Providing solutions for ministries to extend their communications beyond the four walls of a traditional brick and mortar church, Piksel Faith are now world leaders in creating Digital Church™ technology for their clients.

We have assisted Piksel Faith to develop their own beautiful brand. One that steers clear of cheesy messages with overtly religious stereotypes. We have developed a brand that speaks to the new digital audience of ministries and the faith industry.  

 

 
I’ve worked with quite a few design agencies, and Yellow Brick Road is by far the best. Sarah intrinsically understands the requirements for a given project, and works tirelessly to achieve the right look and the right feel. On top of it all, she is a treat to work with.
— Alyssa Ideboen, OVP Marketing Manager, Piksel